In this conversation, Cinthia and Erica discuss the retirement of Universal Analytics in July 2024 and the transition to GA4. They explore the importance of backing up data and provide options for saving Universal Analytics data, including using tools like BigQuery and third-party solutions. They also discuss baseline reports that should be downloaded and offer recommendations for choosing a data backup solution.
Full episode shownotes for this episode: https://digitalbloomiq.com/seo/ga-universal-data-migration
What You'll Learn in This Episode:
Universal Analytics is being retired, and users need to transition to GA4.
It is important to back up Universal Analytics data to ensure it can be referenced in the future.
Options for saving Universal Analytics data include using tools like BigQuery and third-party solutions.
Baseline reports that should be downloaded include traffic, conversions, and revenue data.
Resources Mentioned:
BigQuery: https://cloud.google.com/bigquery
AnalyticsCanves: https://analyticscanvas.com/
Looker Studio: https://lookerstudio.google.com/
More about Erika Austin:
I am a Digital Marketing Consultant specializing in SEO, Analytics and Advertising. I primarily work with marketers and agencies to improve, prove or scale their marketing efforts to their maximum potential with data-driven insights and emerging technologies.
Website Links:
Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email
90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan
More information about the podcast and Digital Bloom IQ:
https://digitalbloomiq.com/podcast
https://www.instagram.com/digitalbloomiq/
https://twitter.com/digitalbloomiq
https://facebook.com/digitalbloomiq
https://www.linkedin.com/in/cinthia-pacheco/
Voice Over, Mixing and Mastering Credits:
L. Connor Voice - LConnorvoice@gmail.com
Music Credits:
Music: Kawaii! - Bad Snacks
Support by RFM - NCM: https://bit.ly/3f1GFyN
In this episode, I talk with my friend and branding expert, Cassandra Caruso about my journey with building a team and all the learnings. She interviews me and pulls out parts of my mom journey as well.
What You'll Learn in This Episode:
How far I’ve come with the delegation and how it’s been essential to supporting my current priorities with being a mom
What key roles I’ve decided to hire out
Other tips for intentionally choosing mom and work life
The Intuitive Impact Academy and why we are so excited about it!
Resources Mentioned:
Intuitive Impact Academy - https://www.wilddreams.co/intuitive-impact-academy
More about Cassandra Caruso:
Cassandra is the Visionary CEO, Designer, and Intuitive Brand Mentor behind Wild Dreams Co. She runs a multi-passionate creative studio, and finds her true passion in fully leading from her intuition to create iconic elevated brands. Her mission is to co-create a wildly successful brand, deeply rooted in desire and aligned with her clients' values and vision.
She believes that a brand is the fusion of your iconic self-expression and unique gifts, seamlessly integrated with a captivating visual online presence. Through her intuitive guidance, she helps her clients discover and unleash their brand's potential, enabling them to make a lasting impact on a global scale and elevate the collective.
When she's not immersed in her work behind the computer, She can be found having living room dance parties with her 3 wild boys, cozying up on the couch to watch movies, or passionately cooking her heart out. Her vibrant personal life fuels her creativity and adds an extra touch of joy to her brand-building journey.
Website and Linktree:
Full episode shownotes for this episode: https://digitalbloomiq.com/pod/team-building
Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email
90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan
More information about the podcast and Digital Bloom IQ:
https://digitalbloomiq.com/podcast
https://www.instagram.com/digitalbloomiq/
https://twitter.com/digitalbloomiq
https://facebook.com/digitalbloomiq
https://www.linkedin.com/in/cinthia-pacheco/
Voice Over, Mixing and Mastering Credits:
L. Connor Voice - LConnorvoice@gmail.com
Music Credits:
Music: Kawaii! - Bad Snacks
Support by RFM - NCM: https://bit.ly/3f1GFyN