In this behind the scenes episode, you get a taste of the SEO Seasons Society monthly demo calls. In this demo call, we review Jen's reporting using Looker Studio, Search Console and Google Analytics. We explore a few different reports, including vanity metrics, search console, and landing pages in Google Analytics and what to do with this information. My hope is that this conversation helps you better understand your SEO and take action based on the data.
Full episode shownotes: https://digitalbloomiq.com/seo/demo-seo-call
What You'll Learn in This Episode:
Tracking and analyzing data is crucial for making informed decisions
Re-optimizing pages based on keyword performance can improve SEO
Focusing on pages that attract the most traffic can lead to better results
Understanding and taking action based on data is key to success in digital marketing
Resources Mentioned:
Looker Studio: https://lookerstudio.google.com/
Google Search Console: https://search.google.com/u/1/search-console
Google Analytics: https://analytics.google.com/analytics/web/
SEO Seasons Society: https://courses.digitalbloomiq.com/seo-seasons-society
Website Links:
Full episode shownotes for this episode: https://digitalbloomiq.com/seo/demo-seo-call
Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email
90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan
More information about the podcast and Digital Bloom IQ:
https://digitalbloomiq.com/podcast
https://www.instagram.com/digitalbloomiq/
https://twitter.com/digitalbloomiq
https://facebook.com/digitalbloomiq
https://www.linkedin.com/in/cinthia-pacheco/
Voice Over, Mixing and Mastering Credits:
L. Connor Voice - LConnorvoice@gmail.com
Music Credits:
Music: Kawaii! - Bad Snacks
Support by RFM - NCM: https://bit.ly/3f1GFyN
In this encore episode, Cinthia discusses the importance of finding quality keywords for SEO. She provides three places to find quality keywords and emphasizes the need for keyword research and aligning keywords with business goals. She also introduces her DIY SEO course, Homegrown Traffic, which teaches how to rank in Google and attract the right audience.
Full episode shownotes: https://digitalbloomiq.com/seo/how-to-find-keywords-for-seo
What You'll Learn in This Episode:
Keywords are an important part of SEO strategy and can make a real impact on your business.
Ask your clients and audience for keyword ideas through surveys, emails, or phone conversations.
Use Google search to find related keywords and evaluate their competitiveness.
Quora is a valuable platform for finding keyword ideas based on questions and answers.
More information about the DIY SEO course, Homegrown Traffic, that teaches how to rank in Google and attract the right audience.
Resources Mentioned:
Quora: https://www.quora.com/
Homegrown Traffic SEO course: https://courses.digitalbloomiq.com/homegrown-traffic-seo-course
Website Links:
Full episode shownotes for this episode: https://digitalbloomiq.com/seo/how-to-find-keywords-for-seo
Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email
90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan
More information about the podcast and Digital Bloom IQ:
https://digitalbloomiq.com/podcast
https://www.instagram.com/digitalbloomiq/
https://twitter.com/digitalbloomiq
https://facebook.com/digitalbloomiq
https://www.linkedin.com/in/cinthia-pacheco/
Voice Over, Mixing and Mastering Credits:
L. Connor Voice - LConnorvoice@gmail.com
Music Credits:
Music: Kawaii! - Bad Snacks
Support by RFM - NCM: https://bit.ly/3f1GFyN
In the podcast episode Molly and I talk about Instagram SEO. We dive into hashtags, how to focus on quality conversation and optimization of usernames, names, bios, and location. We also dive into customer journey convo, and how to understand your Instagram metrics.
Full episode shownotes here: https://digitalbloomiq.com/pod/molly-cahill
Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email
90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan
Follow Digital Bloom IQ on all social media platforms @digitalbloomiq:
In this podcast episode, we explore various website platforms for small to medium-sized businesses, discussing the limitations of WordPress and the benefits of alternatives like Squarespace, Wix, and FG (Funnel Gorgeous). We emphasized the need for user-friendly, integrated platforms that align with business needs and reduce reliance on plugins. The episode also highlighted our positive experiences with a comprehensive platform offering call tracking, website, email, and social media integration, and shared insights on powerful women founders in the tech industry.
Full episode shownotes here: https://digitalbloomiq.com/pod/raechel-larsen
Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email
90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training
here: https://digitalbloomiq.com/90dayseoplan
Follow Digital Bloom IQ on all social media platforms @digitalbloomiq:
In this conversation, we reflect on how life transitions (like becoming a mom) push you to be present and flexible when entering a new phase of life. We also share our experiences with building a conscious maternity leave, learning to embrace changes and adapt to everything that momhood brings, highlighting the impact on work and life balance.
Full episode shownotes here: https://digitalbloomiq.com/pod/cassandra-vantriet
Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email
Follow Digital Bloom IQ on all social media platforms @digitalbloomiq:
In this episode, I dive into why it's crucial to focus on how to do SEO holiday in a way that grows your potential for growth when December rolls around. Learn why preparing your website in advance and understanding the specific desires and search patterns of your audience during the holidays can set you up for success.
Full podcast shownotes here: https://digitalbloomiq.com/seo/seo-holiday-prep
Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email
Follow Digital Bloom IQ on all social media platforms @digitalbloomiq:
In this podcast episode, Cinthia discusses the topic of Instagram hacking and shares tips on how to prevent it. She recounts a story of a friend whose Instagram account got hacked, leading to the loss of all her content and followers. Cinthia emphasizes the importance of not relying solely on social media platforms and suggests diversifying marketing efforts. She recommends saving and backing up content, opening a ticket with Instagram through a paid account for better customer support, and exploring SEO and email marketing as alternative channels. Cinthia also offers SEO services and strategies to help businesses grow their online presence.
Full episode shownotes for this episode: https://digitalbloomiq.com/por/my-instagram-got-hacked
What You'll Learn in This Episode:
Instagram hacking can lead to the loss of all content and followers, highlighting the need to diversify marketing efforts.
Saving and backing up content is crucial to prevent the permanent loss of valuable content.
Opening a ticket with Instagram through a paid account may increase the chances of receiving customer support.
Exploring SEO and email marketing can provide alternative channels for reaching and engaging with audiences.
Cinthia offers SEO services and strategies to help businesses grow their online presence.
Resources Mentioned:
Meta Ads Manager: https://www.facebook.com/ads/manager/accounts/
Jana O. Media: https://janaomedia.com/
Importance of SEO for Small Businesses: https://digitalbloomiq.com/seo/importance-of-seo-small-business
Website Links:
Full episode shownotes for this episode: https://digitalbloomiq.com/por/my-instagram-got-hacked
Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email
90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan
More information about the podcast and Digital Bloom IQ:
https://digitalbloomiq.com/podcast
https://www.instagram.com/digitalbloomiq/
https://twitter.com/digitalbloomiq
https://facebook.com/digitalbloomiq
https://www.linkedin.com/in/cinthia-pacheco/
Voice Over, Mixing and Mastering Credits:
L. Connor Voice - LConnorvoice@gmail.com
Music Credits:
Music: Kawaii! - Bad Snacks
Support by RFM - NCM: https://bit.ly/3f1GFyN
In this episode, we talk about the significance of an effective email strategy without getting icky. It's all about building personal connections with subscribers and finding the right balance between personal and professional content. We also get into testing and optimizing a live launch before transitioning to an evergreen funnel and tailoring email sequences based on audience awareness stages. Can't wait for you to listen!
Full episode shownotes + extra tips here: https://digitalbloomiq.com/pod/lindsay-hope
Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email
Welcome to the Digitally Overwhelmed podcast! In this episode, we dive into creating an umbrella brand for small to medium-sized businesses. Our guest, Melissa Burkheimer, a branding expert with years of experience, shares her insights and tips on building a successful umbrella brand encompassing multiple business ventures.
Full episode shownotes + extra tips here: https://digitalbloomiq.com/pod/melissa-burkheimer
Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email
Very excited to be sharing another Homegrown Traffic SEO course testimonial with another alumni - Jen Vazquez! In this interview we talk about how her business has been transformed by integrating a more consistent and easy SEO strategy. We also review her traffic results with SEO and how she is going to be using the course going forward.
Full episode shownotes here: https://digitalbloomiq.com/pod/jen-vazquez
More information about the Homegrown Traffic SEO course here: https://courses.digitalbloomiq.com/homegrown-traffic-seo-course
Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email
I believe we all have powerful stories to share and we are meant to be heard! That’s why I love this episode with John Hill since we share his own journey with Self Publishing and the different things he’s learned. I hope this episode inspires you not to delay your own book-writing journey.
Full episode shownotes here: https://digitalbloomiq.com/pod/john-hill
Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email
Relationship marketing can be a great complement to other digital marketing options out there and can feel really meaningful and powerful. You may also be doing it naturally and not even realize it! This is what we talk about in this conversation with Cara Steinmann.
Full episode shownotes here: https://digitalbloomiq.com/pod/cara-steinmann
Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email
Making sales needs to be something that is happening every day in our businesses. But so many times, we don’t know how to approach these conversations and how not to sound “salesy”. We just want to help more people and many health and wellness businesses directly avoid this (which is detrimental to your business).
You’ll enjoy this conversation with Nicole Cramer (sales coach) where we talk everything sales and actively embracing this area of your business.
Full episode shownotes here: https://digitalbloomiq.com/pod/nicole-cramer
Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email
Let’s talk copywriting for Health and Wellness websites! This week I’m interviewing Lauren Jefferson of Focus Copy all about some copywriting tips and resources.
Full episode shownotes here: https://digitalbloomiq.com/pod/lauren-jefferson
Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email
I recently did a special training to help you identify your current rankings and prioritize your SEO tasks. It’s called Found on Google! In this episode, I’m taking you behind the scenes of this training and pulling out a few snippets.
You can access the full training here: https://courses.digitalbloomiq.com/
Full episode shownotes here: https://digitalbloomiq.com/seo/found-on-google-training
Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email
When you are the owner of a small business, everything can feel very personal and so linked to your own life's journey. That's why sometimes bringing in outside help to see the story behind your brand and business is important.
In this episode with Valeria of The Palm Tree Type we talk about how small business owners can navigate the evolution of their brand story, as well as the importance of PR.
Full episode shownotes here: https://digitalbloomiq.com/pod/valeria-palmertree
Get email updates on all podcast episode (+ SEO tips, behind the scenes, and early bird offers) here: https://bit.ly/dbiqemail
Many of us are running our businesses solo in the backend and it can be hard to get a sense if we are on the right path with our online marketing. Even if we have a team, it is helpful to see what other health and wellness business are doing with the digital marketing.
That is why I'm so excited to bring Robyn Srigley on the podcast. She is the owner of The Hormone Diva and in this episode we get into the details around some powerful decisions she made around her marketing in the last few months and how it has changed her business today.
Full podcast shownotes here: www.digitalbloomiq.com/pod/robyn-srigley
More podcast interview episodes here: https://digitalbloomiq.com/podcast
Follow Digital Bloom IQ on Instagram here: https://instagram.com/digitalbloomiq
Sales are an important component of a thriving business. That’s why I decided to bring on Business Coach Kendra Perry to specifically talk about sales calls for Health and Wellness business.
Full show notes + notes here: https://digitalbloomiq.com/pod/kendra-perry
Learn more about the podcast here: https://digitalbloomiq.com/podcast
I feel like this topic of the buyer journey doesn’t get discussed enough in the online small business space and many times we are so focused on each individual marketing channel that it’s hard to see the big picture of how everything is working together.
In this episode, Jana and I talk all about Eugen Schwartz Buyer Journey framework, from his book "Breakthrough Advertising".
More specifically, we go through these questions:
What is the buyer journey? Where does that concept come from and why should we care?
How can we intentionally design our own buyer journeys?
Capturing data from the actual journey of someone finding you online.
How to take this information we learn and apply it to our websites and marketing.
Get full episode show notes here: https://digitalbloomiq.com/pod/buyer-journey
Hang out with me on Instagram here: https://instagram.com/digitalbloomiq
Ahh! Memberships - what an exciting business model. I started my own membership last year (currently paused) and I think it’s such a great way to have a consistent income.
In this week’s podcast episode, I talked to Jessica of the Holistic Entrepreneurs Association all about starting your very own health and wellness membership.
Jessica's website: https://www.holisticentrepreneurassociation.com/membership/
More information about the podcast here: https://digitalbloomiq.com/podcast
This is a question that came up in a recent conversation and I took for granted understanding the differences here. In this episode, I explain what each of these roles does and the possible crossover between each one.
Full shownotes here: https://digitalbloomiq.com/seo/roles
This is a very special episode with my friend Julian Lam of NodeBB, where we talk all about modern forums and how they relate to SEO.
Full shownotes here: https://digitalbloomiq.com/pod/nodebb
I love talking with businesses who have found their own unique journey when it comes to marketing their business online. In today's podcast episode, I talk to Kera Health founders Ali and Fay all about their business and how they've successfully marketed their wellness products.
Full shownotes here: http://digitalbloomiq.com/pod/kera-health
If your site is over 3 years old, how you approach your SEO is different than for a younger site. In this episode, I walk through three important things to consider when growing your site on an older site.
Full shownotes here: https://www.digitalbloomiq.com/seo/older-websites